If you are new to the game of Search Engine Optimization or SEO — whether you are just planning to start or have a fledgling strategy in place — you may be wondering if you should outsource your strategy to a San Francisco SEO expert.
You may be hesitating because you want to maintain control over your digital marketing strategy or maybe because you don’t want to shell out a whole bunch of cash. However, outsourcing to a San Francisco SEO expert can prove to be much more efficient — and cost-effective! — in the long run. Many brands attempt to go the DIY route to save costs, but they often find themselves overwhelmed, wasting both time and resources.
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Here are some reasons why you should consider hiring a San Francisco SEO expert — in case you’re sitting on the fence, wondering whether or not you need one.
1. You Get to Save Money
While putting together a team of in-house digital marketing professionals will require a significant and ongoing investment in financing salaries, software, and equipment, one of the great advantages of hiring a San Francisco SEO expert is that they can offer you their team and resources at much lower costs.
Moreover, a San Francisco SEO expert can even help businesses save money in the long run by increasing brand recognition and customer loyalty, achieving the same results as other paid strategies such as search PPC, paid ads, and commercials.
2. You Get High-Quality SEO Knowledge
According to a study, depth and content accuracy were among the most important factors impacting search rankings. While this may seem simple, getting SEO right can be a high-stakes game for your business.
Getting SEO right can be tricky if you lack the proper knowledge and practical experience, as getting it wrong can lead to negative consequences such as search penalties and being blacklisted by search engines.
Hiring a San Francisco SEO expert comes with many benefits for your business, including a dedicated team to monitor tools like Google Search Console, Bing Webmaster Tools, and Google Analytics to identify and prevent potential problems like black-hat attacks, bad backlinks, manual actions, and security vulnerabilities.
3. You Get to Save Time
For most brand owners, time is a precious commodity, and SEO can be a particularly time-consuming process that requires extensive research, strategizing, and maintenance. That’s why outsourcing SEO to a San Francisco SEO expert makes so much sense for so many businesses. By doing so, you have a team of professionals working behind the scenes on your SEO, freeing up your time to focus on what you do best and love most: running your business.
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4. You Get Industry Expertise
A San Francisco SEO expert agency will come with a team of experts, each specializing in their respective fields, from SEO professionals and web developers to content writers. They all work together to provide comprehensive solutions to specific situations, delivering the best results for your company.
Outsourcing to a San Francisco SEO expert gives you access to professional insights and years of experience that can be far beyond your own.
5. You Get Brand Specific Expertise
A San Francisco SEO expert, by definition, will have worked with a variety of clients and industries. While you may think that you know your business better than anyone else, a San Francisco SEO expert can provide a fresh perspective and leverage their knowledge from years of trial and error, as well as rigorous testing across various business landscapes, to achieve results.
- When you hire a San Francisco SEO expert, you get the following:
- Demonstrated strategies through client SEO case studies.
- Expertise in keyword research, competition analysis, and content that is proven to work.
- The ability to identify and focus on your key performance indicators (KPIs) and target audiences.
- Customized strategies for specific business types, including B2B, eCommerce, service-based marketing, software, content publishing, and more.
- A focus on search intent to target high-value, conversion-ready audiences throughout the sales funnel.
6. You Get Efficiency
A San Francisco SEO expert can make seamless changes to your website and respond quickly to any urgent needs. Since they are constantly working on your website, they can make updates much more efficiently, reducing downtime and optimizing your search performance.
7. You Get Data-Driven SEO Strategies
SEO is already well-known for increasing website traffic and driving sales. However, working with a San Francisco SEO expert also provides the added benefit of valuable data insights that can be used to grow your business.
While many businesses already use statistical information and data analytics tools like Google Analytics to monitor site traffic and key performance indicators (KPIs), a San Francisco SEO expert can take that data and provide professional insights that can fine-tune your overall online strategy and feed it back into your SEO campaign for much better results.
For instance, a San Francisco SEO expert can help you define your target audience, align your keyword strategy, and identify effective multi-channel strategies, such as social media and PPC advertising. They can also monitor search traffic, click data, and bounce rates to improve underperforming pages and enhance high-performing ones.
The Upshot
Collaborating with a San Francisco SEO expert like AdLift brings invaluable experience to the table when it comes to running your business and building your brand’s online marketing strategies. AdLift works hard to ensure that your website meets all the necessary requirements, enabling you to enhance your online visibility and rank for significant keywords.
By gaining more online market share, you can access a new customer base and boost your earnings. With a trusted and experienced professional agency handling the task for you, the job will be completed correctly and promptly, freeing up your time to do what matters most to you: running your business.
