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Home » Work Money » Marketing » Boost Your Brand: How to Design Your Own Running Shirt

Marketing · June 11, 2024

Boost Your Brand: How to Design Your Own Running Shirt

Boost Your Brand: How to Design Your Own Running Shirt

Running is an inexpensive way to stay fit and healthy. You don’t need much, just the right gear and a willingness to torch those calories as you enjoy nature. But do you know what’s cooler? Going for a morning or evening jog donning a running shirt you designed.

Personal designs are becoming a common occurrence in the fitness world. Most businesses and personal brands use custom-designed fitness gear to promote their services and products. However, designing your own running shirt can be challenging when you’re doing it for the first time.

But if you are reading this guide, worry not. Below are crucial tips on how you can design your own running shirt.

Comfort is Important

Running is a rigorous activity, and wearing a shirt that isn’t comfortable should be your last worry. Consider performance and comfort when selecting the perfect material for your custom running shirts. The best quality materials must be breathable and possess above-average moisture-wicking properties.

Polyester blends make the best running shirts. They are lightweight, breathable, and allow sweat to evaporate, leaving the athlete cool and dry. Cotton is also a good pick if you want to make running shirts for the cold season. They have better insulation, allowing the runner to stay warm on the track.

Brand Identity

Choosing the right colors and fonts can be a challenge. However, it is always advisable to keep it simple and go with the basics. Always think about your brand identity when designing your own running shirt to promote your services or products.

A good design must feature your brand logo, colors, and slogan. However, the balance must be perfect for the shirts to stand out and capture the public’s attention. You can hire a professional apparel designer to fine-tune the design or visit The Charity Clothing Company website for more help.

Go the Extra Mile

Always design running shirts with the target audience in mind. Think about the climate and your runner’s experience. Do they train in cold or hot weather? What about running hours? Do they prefer an early morning jog or evening run after work?

You can also consider adding reflectors for extra safety. Extra pockets to carry essentials, like water, phone, keys, and supplements, will also be a massive plus. This will make the running jerseys applicable for hiking expeditions.

Add More Appeal

Designing your own running shirts shouldn’t be about brand promotion and marketing alone. What about motivating people to get in their best shape? This can be emphasized by adding powerful quotes to encourage the runner to chase their dreams.

Motivational messages can add sentimental value to the shirts. Your target audience or customers will be inspired to go on their daily run, even when they aren’t feeling like it. Also, consider adding customization options to the designs. Runners can have their names printed on the jerseys.

Your custom running shirts can make good gifts. For example, some customers may prefer having a special message printed, and they may gift the running shirts to their friends or family.

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Posted In: Marketing

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Hi! I'm the creative mind behind Prim Mart. I started my journey into country primitives in the late 80's as a professional crafter. Since then I've continued to have a love for the style, as well as crafting with several media: sewing, painting, polymer clay and more. I'm also a trained website designer and social media strategist helping handmade artists and bloggers grow their businesses.

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