To an extent, nothing ever happens unless it’s imagined first. According to a piece in Smithsonian Magazine, before Walt Disney built Disneyland, he had a clear image of it in his mind and had drawn an intricate picture to show investors. It was the same with Steve Jobs and the iPhone, and Elon Musk and his high-tech rockets.
It’s true with people buying houses as well. Potential homeowners need to be able to envisage themselves living somewhere, from kicking their feet up in the living room or joining a local community club. That’s why it may be best to focus more on lifestyle features when you try to sell your dwelling.
The Fastest Way to Sell Your House
If you’re looking to sell your house fast in the modern age, you don’t need to go to great lengths. Various online services do all the hard work for you. For example, you can sell a house fast at Sold.co.uk, with a free cash offer within minutes and the potential to get the funds in seven days. There’s transparency with the fees involved, but you should also expect to get a slightly lower valuation on your house than you would if you entertained various prospective buyers.
The other option is to play the slow game and invite people around for house viewing. This way, you can try to sell your house closer to its true value and perhaps even encourage people to enter a bidding war for it. This can be done with the help of online services too, but it would be up to you to get the home ready for multiple viewings. If you enter this scenario, you’ll want to advertise the lifestyle features of the home so viewers can imagine themselves living there.
Understanding the Power of Lifestyle
People buy a home based on how it looks and its functions, but you need to understand that there are a lot of feelings involved. Indeed, according to research in ResearchGate, emotions play a crucial factor in buying decisions.
When you purchase a home, you’re committing to a future in a certain place, and you could potentially be living there for a few decades at least. Sellers who focus on the lifestyle a house offers can tap into the buyer’s fantasies, allowing them to imagine themselves making memories there.
The main lifestyle features that people are looking for include restaurants and cafes in the area. Trendy singletons, for instance, may be looking for bars and places to meet potential partners. Families, on the other hand, may be looking for good schools or parks for recreational activities. When selling up, it’s a good idea to think of ways to market your abode to a diverse audience, drawing upon different lifestyle elements depending on who’s viewing it.
The fastest way to sell a home these days is to go through online estate agents. However, if you want to entertain various viewings, it may be best to emphasize the lifestyle that they’ll provide if they purchase.