Offering a luxurious experience to your hotel guests is a great way to improve their comfort and satisfaction. Building a reputation for your luxury hotel services encourages existing guests to return and new vacationers to book a room with you.
Luxurious hotel stays aren’t just about the amenities you offer your guests, although this is an important aspect to consider. They’re also about delivering exceptional customer service and paying close attention to the finer details that other hotels might miss.
Below, we’ve covered some key steps for creating a luxurious stay for your hotel guests to increase guest satisfaction, build a strong reputation in the industry, and maximize your long-term success.
Invest in High-Quality Bedding
It’s easy to choose cheap and cheerful bedding that, although it doesn’t convey luxury, does its job. However, investing a little more money into higher-quality bedding that enhances your customer’s sleeping comfort and coziness is often better.
Luxurious bedding feels nicer and looks much more presentable than cheaper alternatives. Spending more on better bedding means your guests will enjoy restful nights while staying at your hotel, enhancing their overall experience.
Choose luxurious duvet covers, pillowcases, fitted sheets, bed covers, and blankets. Consider adding an extra touch of luxury and comfort with fluffy pillows and cozy cushions.
Offer Various Toiletries
Many hotels offer basic toiletries, but you can take your services to the next level by expanding your toiletry range.
Hotel toiletries may seem like a small component in the grand scheme of running a hotel, but they make a significant difference in the guest experience. With an extensive range of toiletries, your guests can look and feel great from the moment they arrive in their rooms to the moment they check out of your hotel.
Important toiletries to offer in each guest room include shampoo, conditioner, body wash, body lotion, face cream, face masks, face scrub, soap, razors, and face cloths. You can also include hairdryers and hair styling tools in each room as an extra perk for your guests.
Consider buying your hotel toiletries from a wholesale supplier to save money and ensure you have an ongoing supply of essentials for your guests and can meet increasing demands if needed.
Building a fitness suite is a great way to enhance the luxurious feel of your hotel. With an indoor gym and pool area, your guests can enjoy staying fit while on a vacation or business trip. As a result, they will have a better overall guest experience and are more likely to return to your hotel if they’re staying in the area again in the future.
Although gyms are expensive to build and maintain, they often provide a high return on investment. Many health-conscious vacationers and businesspeople search specifically for hotels with fitness equipment, so you can maximize your customer base by offering an all-inclusive hotel gym.
Plus, with higher guest satisfaction, you can increase your customer return rate, word-of-mouth marketing, and annual revenue.
Invest in Well-Built Furniture
Elegant, modern, and stylish furniture can enhance your hotel’s overall appearance. Furniture and decor are often some of the most noticeable things that guests spot when they first enter a hotel, and they can leave a lasting impression.
Invest in high-quality pieces for your hotel lobby, dining area, and guest rooms to create a luxurious atmosphere and display your professionalism as a hotel. Well-made furniture will leave a positive, long-lasting impression on your guests that encourages them to return in the future and spread the word about your hotel to their friends and relatives.
For each guest room, you’ll need a bed with a headboard, bedside cabinets, clothes storage, a desk or dining table with chairs, and a TV stand. For your dining area, you’ll need sets of matching tables and chairs. You may also need larger tables for serving a buffet-style breakfast if this is something you offer to your guests.
Offer a Fine Dining Experience
Speaking of dining areas, another key aspect of the luxury hotel experience is fine dining. Many vacationers choose to pay more money to stay somewhere that offers a fine dining experience, so it’s a great option to offer if you want to expand your reach and attract the best customers to your hotel.
You can take your guest’s dining experience from average to amazing by investing in aesthetically pleasing dinnerware, offering an extensive drinks menu, and hiring a professional singer or band to provide live music.
Pay close attention to your food menu. A fine dining menu often means choosing more exotic dishes that your guests won’t find elsewhere. Consider hiring a renowned chef with years of experience who can ensure every dish that leaves the kitchen is cooked to perfection and looks photo-worthy, too.